An AI-driven design project created for DigiTel (Tel Aviv Municipality) as part of a Tu B’Av campaign.
The campaign included digital and print executions, as well as the design of visual elements for the launch event.
The campaign included digital and print executions, as well as the design of visual elements for the launch event.
The project was developed almost entirely using artificial intelligence tools - from concept development to final visuals.
Aside from the campaign logo and selected motion elements, which were crafted manually, the creative process was led and executed through AI, exploring new visual languages while maintaining alignment with municipal brand guidelines.
Aside from the campaign logo and selected motion elements, which were crafted manually, the creative process was led and executed through AI, exploring new visual languages while maintaining alignment with municipal brand guidelines.
Video Post
Story
Event Elements
